Thimphu — Bhutanese film Darla is finding a wider audience after being made available on YouTube, allowing viewers to watch the film online from different places.
The film tells the story of Darla, a man who collects money for his boss and falls in love with a young woman. Their relationship takes a difficult turn when Darla is attacked and later discovers that he has an incurable illness. The emotional story focuses on love, family, sacrifice and loss.
The film was uploaded to YouTube to make it more accessible to audiences through an online platform. Unlike a cinema release, YouTube allows viewers to watch the film using their phones, computers and other devices whenever they want.
Viewers who watched the film said its availability on YouTube made it easier for them to access Bhutanese cinema.
“I watched Darla on YouTube because it was easy to find and watch. I liked the story because it was emotional and different,” said one viewer.
Another viewer said online platforms can help Bhutanese films reach more people.
“Uploading Bhutanese movies to YouTube is a good way to reach audiences because many people use YouTube. It also allows people who are outside Bhutan to watch our films,” the viewer said.
The audience response also shows that online platforms can play an important role in promoting local films. Viewers can share movies with friends and family, helping Bhutanese films gain more attention beyond traditional cinema audiences.
The release of Darla on YouTube highlights how digital platforms are creating new opportunities for Bhutanese filmmakers to connect with audiences. As more people turn to online platforms for entertainment, YouTube could become an important space for Bhutanese films to reach wider audiences.
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